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An elderly woman wearing a wide brimmed hat and large pink sunglasses laughing in a car, used as the hero image for the Mullis and Peake Solicitors brand refresh and design partnership case study by Julie Nicholls

Mullis & Peake LLP Solicitors

A modern brand for an established firm

• Brand refresh
• Marketing materials
• Digital guides
• Press advertising
• Social media design
• Canva toolkit
• Event materials

Client since 2019

A long-term design partnership

Mullis & Peake LLP are a well-established law firm covering East London and Essex, with a broad range of practice areas including family law, wills and probate, and residential and commercial property. I've been their sole designer for eight years, working directly with their two-person marketing team on everything they need across the whole business.

When I came on board the firm already had an established brand. My job was to work within those guidelines, keep everything consistent, and produce materials across multiple practice areas, each with its own audience and communication needs. Over time, as the firm grew and the market got more competitive, it became clear the brand needed to do more. After several years of gradually evolving the look, I made the case for a proper refresh.

Refreshed Mullis and Peake LLP Solicitors logo, showing the foundations of the 2025 rebrand by Julie Nicholls
New brand typography for Mullis and Peake Solicitors 2025 rebrand by Julie Nicholls
Tiles showing the new accessible colour palette created as part of the company rebrand by Julie Nicholls

The 2025 rebrand gave the firm a bold new colour palette built with accessibility in mind, more characterful typography and a refined logo that works better across the full range of formats a busy firm actually needs. The aim was to give Mullis & Peake more personality and visibility while keeping the approachable, professional feel their clients expect.

Three Mullis and Peake Solicitors rebranded leaflet covers showing Family Mediation, Lasting Power of Attorney and Prenuptial Agreements in the new bold colour palette, designed by Julie Nicholls

✎ Suite of service leaflets

Complete suite of rebranded Mullis and Peake Solicitors leaflets covering all practice areas displayed as a grid, showing brand consistency across the full range, designed by Julie Nicholls
Mullis and Peake Solicitors rebranded leaflet cover and open leaflet, designed by Julie Nicholls

Since the rebrand I've rolled out a suite of over 15 leaflets covering every area of the business, press advertising, a range of digital guides for marketing campaigns, and a full set of rebranded banners for business networking events. I've also built a social media toolkit in Canva, templates the team can use independently to keep content going out consistently without having to come back to me for every post.

✎ Digital downloads

Rebranded residential property marketing materials for Mullis and Peake Solicitors by Julie Nicholls

Pull up banners

Mullis and Peake Solicitors rebranded pull-up banners in the new bold colour palette, designed for use at business networking events by Julie Nicholls

✎ Social media image library

Grid of lifestyle and people photography curated as the Mullis and Peake Solicitors social media image library, showing diverse individuals across different age groups

Eight years in, Mullis & Peake have a modern, cohesive brand that works across print, digital and social. The Canva toolkit has made a real difference to how much content the team can produce. They're putting out more, experimenting with new formats, and their social visibility has improved noticeably as a result. What started as occasional design support has continued to expand and now covers most of their marketing and event materials. And even some internal training guides.

Suite of Mullis and Peake Solicitors branded social media posts showing the new identity applied across different content types and formats, designed by Julie Nicholls

Creating and maintaining a range of easy to use templates in Canva has helped save the marketing team time and budget.

Further examples of Mullis and Peake Solicitors social media post designs including promotional and informational content in the new brand colours, designed by Julie Nicholls

✎ Social media Canva templates

✎ Branded chocolate

Branded chocolate bar wrappers designed as client gifts for Mullis and Peake Solicitors by Julie Nicholls

"After nearly a year of using the social media toolkit we think it looks so much better and engagement is up so I am keen to expand this."

Joanne Britton, Marketing Manager, Mullis & Peake LLP Solicitors

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