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Freelance
Brochures and reports
• Brochure design
• Annual reports
• White papers
• Digital reports
• Product catalogues
• Patient information
• Leaflets
• Educational materials
• Print-ready artwork
Brochures, reports and everything in between
Whether it's a printed brochure, a digital report, a white paper or a marketing guide, the challenge is always the same: take a lot of information and make it clear, engaging and worth reading. Good print and digital design does that without the reader noticing the effort that went into it.
I work on brochures and reports for a wide range of clients across the public sector, charity, professional services and business sectors. Some are complex technical documents that need information design thinking as well as layout skills. Others are straightforward marketing literature that just needs to look great and reflect the brand properly.
Freebridge Community Housing
A five year plan for a community housing association, designed to communicate the organisation's vision and priorities to residents, stakeholders and partners. Clear structure, accessible layout and a design that reflects the community-focused values of the organisation.
NHS Croydon Trust
Recruitment brochure for the Bring Us Your Superpower campaign, designed to give people considering a career at Croydon NHS Trust the detail they needed to take the next step. Created as part of a wider campaign spanning outdoor, press and digital.
See case study →
Sense
A research report for Sense, the national deafblind charity. Designed within their strict accessibility guidelines while keeping the layout engaging and easy to navigate across a detailed document.
See case study →
Kingspan Timber Solutions & Potton
Two brochures for sister companies in the self-build sector, each with a completely different visual approach. The KTS guide uses colour coding and custom icons to make a complex technical process navigable. The Potton brochure takes a more premium, editorial approach for a different audience and price point.
See KTS case study →
Health policy reports
Two specialist health publications for a health communications agency. The cholesterol management report and Batten disease family experience report both required a careful balance between clinical credibility and accessible, human design.
OneLondon
Digital reports for a major London health and care programme, produced to work as both screen publications and print documents. Designed to be fully accessible while communicating complex programme data clearly and engagingly.
See case study →
Knebworth House
An educational brochure for school groups visiting Knebworth House, produced as part of an ongoing design support relationship covering their full marketing output.
See case study →
John Mills Institute for Prosperity
A white paper analysing the UK economy, produced for presentation to parliament. Formal in structure but designed to be read rather than filed — clear hierarchy, strong typography and a layout that gives the content room to breathe.
Violence Reduction Programme London
Print publications for an NHS programme tackling serious youth violence in London. The annual report communicates programme achievements and data.
See case study →
BrandArt
A product catalogue for a branded merchandising company, designed to show a wide range of products clearly and consistently while reflecting the brand's energetic visual identity.
Services
Come to me for one thing
and stay for everything else
Need a brochure or report?
Whether it's a quick leaflet or a complex annual report, I'd love to help.
